I see a lot of posts these days about logos. Here a logo, there a logo. Everyone needs a logo. I’m not denying it. It’s all part of branding. But, as authors, what are we branding? Is it our books? Or is it us? Colonel Sanders had his company named after him. What was his brand? I’m not talking tagline; that’s for another … Read More Authors: The Writer Logo
As a writer, we often write to please ourselves. And so we should. WE are our own target readers. We grow and develop. We start gaining fans. At first they’re generic friends and family who love us, therefore love everything we do. But it’s not good enough to just have fans. We can’t write a children’s book and expect everyone to like it or … Read More Authors: Your Target Reader
The first thing you need to know is that agents are business people. They need to make money just like the construction worker down the street. Just like an office manager, or a boutique owner. They make contacts in the publishing world just like a dress manufacturer makes contacts with warehouses and stores. They are the middle links, the facilitators. Nothing more. They don’t … Read More The Care and Feeding of Agents
Like a fine wine or a busty microbrew, a good novel should ferment. That’s what On The Sly is doing right now. I’ve finished the fourth draft (it takes as many drafts as it takes, sorry), and now it’s just sitting there, waiting for me to forget all my little thoughts about it. All my hopes and despairs. It ferments so I can look … Read More Fermentation
Wendy L. Koenig 